Buy now or Regret Later!

To Buy A Car, Or Not To Buy A Car At This Time Of The Year

Has demonetisation demotivated you from buying the car you desired for this year? What if we tell you that demonetisation is not a bane, but a boon for everyone who wants to buy a car? Here’s what will lift your spirits!

2016 is about to bid adieu and New Year is right around the corner. You know what else is just a few steps away? You, from keys of the car of your dreams! Buying a car in December 2016 will be one of the best decisions you’ll ever make. Here’s how-

Demonetisation did bog us down, but this cash crunch has played in the favour of buyers. You will be surprised to know that car companies are pitching crazy offers to bring the customers back to the showrooms. From huge discounts to hundred percent financing to even talks of upcoming price hike, car companies are leaving no stone unturned.

Maruti is offering benefits of Rs 50,000–60,000 on entry-level models like Alto and WagonR, whereas M&M is offering customer benefits ranging between Rs 30,000 to Rs 1 Lac. Car makers are endeavouring to attract customers by presenting lucrative offers and heavy discounts to push their dwindling sales post demonetization.

Car manufacturers, along with the banks, are providing one hundred percent on road and ex-showroom financing facility for buyers on a case-to- case basis. They are really going an extra mile to help customers by addressing the cash problem related to margin money and registration.

2017 is likely to see a hike in prices. Japanese auto giant Toyota will increase its prices by up to 3 percent. “There has been an increase in the price of the raw material commodities like steel, aluminium and rubber over the last six months and this has put a lot of pressure on us. Another factor leading to higher input cost in our case is the appreciation of Yen in the international market which has increased the cost of parts we import from Japan,” says N Raja, Director and Senior vice president(sales & marketing), Toyota, India.

So, price hike is just a couple of weeks away. This makes buying a car at this time of the year all the more beneficial.

“If I were in the market to buy a car, I would have bought it now. Discounts are at their highest levels around this time. This coupled with price hikes planned from next month, means great deal can be had now”, says Jnaneswar Sen, the senior vice-president (sales & marketing), Honda cars, India.

So the crux of the matter is, before we welcome the New Year, we can welcome our dream car, one hundred percent financed from the banks and with the best discount from car manufacturers.

And if such a pro in the business says so, then indeed December 2016 is the best time to buy your dream car!

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